From the category archives:

Articles for Reprint

5 Challenges and Mistakes Faced by Every Solopreneur

Articles for Reprint August 6, 2010

I was recently a presenter in a Telesummit and even though I had a specific topic to present on, the hosts also felt it would be appropriate to talk about some of the biggest challenges and mistakes that I faced (and still do face today) along my path to solopreneurship! These are the same issues [...]

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Hosting Your Own Teleclass? 6 Dos and Don’ts for a Successful Outcome

Articles for Reprint June 4, 2010

Hosting teleclasses is one of my absolute favorite list building strategies. Apart from being easy to do, it’s a great way to interact with my audience and get to know them, and also let them get to know me. But as with anything new there’s always a learning curve involved. Over the years I’ve developed my own [...]

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Increase Product Sales with These 3 Types of Special Offers

Articles for Reprint May 10, 2010

When you’re an online solo service professional (solopreneur) it’s crucial that you move away from the hours-for-dollars business model and create a multiple streams of income business, i.e. your income comes from a variety of different sources: Passive income through the sale of information products. Leveraged income by creating and running group programs. One-on-one client [...]

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How to Create a Sales Policy That is Fair to ALL of Your Clients

Articles for Reprint April 9, 2010

When you start developing your multiple streams of income business by adding products and programs which are available on your website, there’s a very specific policy you need to have in place … and that is a clearly defined Sales Policy. Before we get into what this is about and why you need it, let [...]

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4 Simple Steps for Creating Your Strategic Marketing Action Plan (MAP)

Articles for Reprint March 22, 2010

Your strategic Marketing Action Plan (MAP) is a document that is used to plan your day-to-day marketing activities/strategies for running your online business; in other words it’s your MAP to online business management success. And just like a real map, your MAP tells you exactly how to get from point A to point B and [...]

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Info Product Creation: How To Create Your FIRST Info Product in 7 Easy Steps

Articles for Reprint March 8, 2010

Once you’ve mastered your online marketing system and you’re growing your list on a daily basis, this is a good time to then set about creating additional offerings for your subscribers.  This is where you start to look at your Product & Marketing Funnel and see where the gaps are and where new products can [...]

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3 Easy Tips for Keeping Your Client Information Organized

Articles for Reprint February 26, 2010

For many solopreneurs a large part of their business is working one-on-one with clients, and that means having a way of keeping all of their client information organized and easy to access. In this article I’m going to share with you my top three tips for keeping everything together, so that you can easily access [...]

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Creating Your Online Marketing Flow in 3 Simple Steps

Articles for Reprint February 15, 2010

Many business owners make the mistake of picking one or two online marketing strategies, trying them for a couple of weeks, deciding that they don’t work because they’re not bringing in new subscribers, and then moving on to the next hot online marketing strategy that they’ve heard about. Don’t make this same mistake! There are [...]

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Create Joint Venture ‘Giveaways’ to Boost Your List

Articles for Reprint February 1, 2010

One of the best ways you can give your list building efforts a HUGE boost is to partner with other solopreneurs to create a giveaway event … also known as a joint venture (JV).  If done right this strategy can literally add hundreds of new subscribers to your list in a very short period of [...]

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5 Ways to Significantly Increase Attendance of Your Free Teleclass

Articles for Reprint January 22, 2010

Hosting a free teleclass is one of my favorite ways to increase my subscriber base as well as get to know members of my community.  Setting up your teleclass is relatively straightforward too – all you need is a: Registration page Teleconference bridge line Follow-up system usually via an autoresponder And you’re good to go.  [...]

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